E-commerce has changed the way the world conducts business. With the Internet’s capacity to transcend physical trade boundaries, companies are now starting to deliver ‘localized’ (i.e., translated) versions of their products and sales materials to consumers all over the globe. As a company, we are committed to helping you capitalize on this vast international market opportunity by providing the highest quality multi-language products available.
To view the products available in specific languages, go to the Product Catalogue and use the Language drop-down to filter the list. You will also see flags next to each product representing the languages in which they are available.
If you’re looking to promote products in specific languages, we encourage you to check back often, as new products and languages will be added continually.
The importance of professional translation
When you decide to expand your campaign to include multiple languages, you must consider how you will communicate your value proposition in those new languages. Since copy is ultimately what will convince visitors to your site to transact, it is imperative to use a high quality translation. Perfect copy in another language will ensure that the same level of trust is transferred from one language to another.
There are several steps in selecting a professional translation service to help you achieve your goals.
Step 1: Demand The Highest Quality Results
It’s important to focus on quality when you seek translation services in order to make it seem as though your content was never translated in the first place. This will reduce friction in the buying process and ultimately improve your conversion rate.
Step 2: Hire People, Not Robots
Language requires creative thinkers to translate according to cultural variation, dialect, idiomatic expressions and more. Without these elements present in your copy, your value proposition will seem mechanical and ultimately be less persuasive. Only people can provide these elements to your copy, not machines.
Step 3: Select a Translation Company
Since the service provided by the translation company is so critical to the success of your campaign, you’re going to want to be careful about who you select. A solid translation company will be professionally certified and be backed by a long list of satisfied customers. They should have a demonstrated reputation in their field, and ideally a money back guarantee. Ensure that you check customer reviews on the internet.
Services to Consider:
Here’s a list of translation companies with reviews, complete with strengths and weaknesses